Misleading labels: A few culprits

10 April 2012
JACOBS TWIGLETS
Claim:
Fact:

HEINZ BAKED BEANS
Claim:
Equivalent of 2 fruit & veg portions per can
Fact: Very high salt content for children(5g salt per 415g can)

FOX'S BISCUITS BIG SOFTIES
Claim:
97% fat free
Fact: Contains sugar, brown sugar and syrup

FRY'S TURKISH DELIGHT
Claim:
92% fat free
Fact: 8% fat

TREBOR BASSET TOFFEE BUTTERKIST POPCORN
Claim:
90% fat free
Fact: 10% fat. Sugar and saturated fat content not listed

KRAFT FOODS DAIRYLEA THICK SLICES
Claim:
"A good source of calcium"
Fact: 22% fat

ST. IVEL GOLD
Claim:
Low-fat spread made with semi-skimmed milk
Fact: 38% fat

MARS MILKY WAY
Claim:
Fortified with vitamins and minerals
Fact: 33.5% fat

BOB THE BUILDER PASTA
Claim:
Added vitamins and minerals
Fact: High salt content for children(2.75g salt per serving)

VEGALENE SPRAY 'N' COOK
Claim:
No cholesterol
Fact: 89.7g fat per 100g

SOURCE: Sustain, food pressure group for the Co-op

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